CLASSIFIED ADVERTISING IS A PROVEN METHOD
Classified advertising has always been, and will continue to be the favorite method for Mail Order "Pros" to advertise. Almost all Mail Order Pros started with these tiny inexpensive ads since they represent the best cost effective way to reach millions of people.
TWO BASIC METHODS
Two basic methods are used with classified advertising. (1) Place an ad offering FREE literature, and then send your literature to all inquiries. A "free" offer will always out pull an ad that requests money, but your overall profits may be larger since you will generate more inquiries. This method is excellent when you are also collecting "Opportunity Seeker" names that you can rent. You should be able to generate fresh National leads for $.20 to $1 using this method. (2) Offer a report for $2 or $3 and then send out other offers with your orders. This eliminates the "Opportunity Seeker" who never buy anything, and your operation is much cleaner and void of "busy" work.
OVER 200 LISTED PUBLICATIONS
The following is a listing of over 200 magazines that offer classified advertising. The first group of magazines represent the mail-order "Pros" favorites, and they will always out pull other magazines for opportunity offers. The second group has been selected from thousands of other magazines (1) they offer classified advertising, and (2) they are the least expensive (Word Cost/Circulation ratio). Notice that the last column provides the Word Cost/Circulation ratio. That is, this ratio shows you how much it will cost you for each word for every 1,000 people who get the magazine. The lower this ratio is, the more cost effective it is. For example, if you were to advertise in the National Enquirer, it would cost $8.95 for each word, and it will cost you $.0023 for each 1,000 persons that get the National Enquirer. In this example, if you placed a 10 word ad, it will cost you $89.50, and it will be sent out to 3,500,000 people.
COST/CIRCULATION RATIOS
This may seem like an expensive ad, but the cost to get your 10 word ad to 1,000 people is only ($.0023 x 10) = $.023! That's right - two cents!! For every 1,000 people! Therefore, learn to evaluate the circulation/cost ratio since this will tell you the relative cost that is important. As a further example, consider advertising in the "Hounds And Hunting" (#238). Here the cost for a word is only $.22. Good Deal? NO! In this case your Word Cost per 1,000 is $.0227. Therefore, your cost to place a 10 word ad per 1,000 people is ($.0227 x 10) = $.227! That's over 10 times more expensive than the National Enquirer! However, if you were selling something for hunting, it might actually pull better than National Enquirer.
ASK FOR RATE CARD
Before you place an ad, write to the magazine and ask for their "Rate Card" for both classified ads and space advertising. You will normally receive a large package containing a sample publication, advertising rates, schedules and discounts offered for multiple insertions placed for sequential publication dates.
This Group of Publications Have Always Proven To Produce Excellent Results For Opportunity Offers:
# MAGAZINE NAME CIRCULATION
1. Globe Group 3,000,000 Weekly
P.O. Box 21
Rouses Point, NY 12979-0021
2. The Star 2,900,000 Weekly
P.O. Box 1510
Clearwater, FL 34617
3. National Enquirer 3,500,000 Weekly
P.O. Box 10178
Clearwater, FL 34617
4. Grier's Almanac 3,011,680 Annually
P.O. Box 888281
Atlanta, GA 30356
5. Field & Stream 2,000,000 Monthly
Two Park Ave
New York, NY 10016-5695
6. Classified, Inc. 25,000,000+ Monthly
100 E. Ohio Street, Suite 632
Chicago, IL 60611
7. Grit 330,496 10 times/yr
Stauffer's Magazine Group
1503 S.W. 42nd St.
Topeka, KS 66609-1265
8. Capper's 353,422 26 times/yr
Stauffer's Magazine Group
1503 S.W. 42nd St.
Topeka, KS 66609-1265
9. Popular Science 1,861,155 Monthly
2 Park Ave.
New York, NY 10016
10. Popular Mechanics 1,633,210 Monthly
224 West 57th Street
New York, NY 10019
11. The Workbasket 2,726,000 6 times/yr
700 West 47th St., Suite 310
Kansas City, MO 64112
12. Home Mechanix 1,003,244 Monthly
2 Park Ave.
New York, Ny 10016
13. Crafts 'N Things 287,828 8 times/yr
701 Lee St. #1000
Des Plaines, IL 60016
14. The Family Handyman 1,000,000 10 times/yr
28 W. 23rd Street
New York, NY 10010
15. Workbench 1,025,000 6 times/yr
700 West 47th St., Suite 310
Kansas City, MO 64112
16. Crafts Magazine 1,000,000 Monthly
P.O. Box 1790
Peoria, IL 61656
17. Money Making Opportunities 222,000 8 times/yr
11071 Ventura Blvd.
Studio City, CA 91604
18. Spare Time Magazine 301,000 9 times/yr
5810 W. Oklahoma Ave.
Milwaukee, WI 53219
19. INC. Magazine 647,211 Monthly
38 Commercial Wharf
Boston, MA 02110-3883
20 Fate 200,000 Monthly
Llewellyn Publications
Box 64383
St. Paul, MN 55164
21. Income Opportunities 400,000 Monthly
1500 Broadway, Suite 600
New York, NY 10019
22. Success 1,200,000 10 times/yr
PO Box 570
Clearwater, FL 34617-0570
23. Book Business Mart 50,000 3 times/yr
Premier Publishers
P.O. Box 330309
Fort Worth, TX 76163-0309
24. Opportunity & Income Plus 250,000 Monthly
73 Spring Street #303
New York, NY 10012
25. Entrepreneur 1,700,000 Monthly
P.O. Box 570
Clearwater, FL 34617-0570
26. Black Enterprise 240,000 Monthly
130 Fifth Ave.
New York, NY 10011
27. Mail Profits 15,000 6 times/yr
P.O. Box 4785
Lincoln, NE 68504
This Group Represents More Good Magazines With Low Cost/Circulation Ratios
28. Hemmings Motor News 261,551 Monthly
P.O. Box 256 Rt 9 West Blvd
Bennington, VT 05201
29. The Old Farmers Almanac 4,400,000 Annually
PO Box 520/Main Street
Dublin, NH 03444
30. The Ladies Birthday Alman. 3,803,450 Annually
1715 W. 38th St.
Chattanooga, TN 37409
31. Cat Fancy 237,528 Monthly
2401 Beverly Blvd.
Los Angeles, CA 90057
32. The Antique Trader Weekly 190,000 Weekly
P.O. Box 1050
Dubuque, IA 52001
33. Cars and Parts 106,111 Monthly
PO Box 482
911 Vandermark Rd.
Sidney, OH 45365
34. The American Rifleman 1,372,371 Monthly
470 Spring Park Place
Herndon, VA 22070
35. The American Hunter 1,359,643 Monthly
470 Spring Park Place
Herndon, VA 22070
36. Railfan and Railroad 144,216 Monthly
Carsten's Publications, Inc.
P.O. Box 700
Newton, NJ 07860
37. Bird Talk 123,134 Monthly
PO Box 57900
2401 Beverly Blvd.
Los Angeles, CA 90057-0900
38. Model Railroader 181,683 Monthly
1027 N. 7th St.
Milwaukee, WI 53233
39. Sports Collectors Digest 43,361 Weekly
700 East State St.
Iola, WI 54990
40. Muscle Car Review 71,235 10 times/yr
Dobbs Publishing Group, Inc.
3816 Industry Boulevard
Lakeland, FL 33811
41. The American Legion Magazine 3,004,913 Monthly
PO Box 1055
Indianapolis, IN 46206
42. Crochet World 72,300 6 times/yr
House of White Birches
306 East Parr Rd
Berne, IN 46711
43. Gun Week 20,000+ Weekly
Box 488 Station C
Buffalo, NY 14209
44. Quiltworld 71,000 6 times/yr
House of White Birches
306 East Parr Rd.
Berne, IN 46711
45. Woodman of the World Mag. 466,625 Monthly
1700 Farnam St.
Omaha, NE 68102
46. California Senior Citizens 69,000 Monthly
4805 Alta Canyada Road
La Canada, CA 91011
47. Sew News 235,000 Monthly
P.O. Box 1790 - News Plaza
Peoria, IL 61656
48. American Motorcyclist 176,169 Monthly
33 Collegeview Road
Westerville, OH 43081
49. American Collector's Journal 50,926 Bi-Monthly
P.O. Box 407
Kewanee, Il 61443
50. Shooting Times 196,441 Monthly
News Plaza
PO Box 1790
Peoria, IL 61656
51. 58 Dog Fancy 135,320 Monthly
2401q Beverly Blvd.
Los Angeles, CA 90057
52. Guns Magazine 205,619 Monthly
Publisher's Development
591 Camino de la Reina, Ste. 200
San Diego, CA 92108
53. National History 511,463 Monthly
488 Madison Ave.
New York, NY 10022
54. Baseball Digest 297,490 Monthly
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
55. Farm Journal 730,145 13 times/yr
230 W. Washington Sq.
Philadelphia, PA 19106-3599
56. The Farmer 118,459 21 times/yr
1999 Shepard Rd.
St. Paul, MN 55116
57. Finescale Modelier 77,748 Bimonthly
1027 N. 7th St.
Milwaukee, WI 53233
58. Trains 91,749 Monthly
1027 N. 7th St.
Milwaukee, WI 53233
59. Good Old Days 72,500 Monthly
House of White Birches
306 East Parr Rd.
Berne, IN 46711
60. Dune Buggies & Hot VW's 107,302 Monthly
2950-A7 Airway Ave.
Costa Mesa, CA 92626
61. American Handgunner Magazine 179,751 6 times/yr
Publishers Development
591 Camino de la Reina, Ste. 200
San Diego, CA 92108
62. Fur-Fish-Fame 172,847 Monthly
2878 E. Main Street
Columbus, OH 43209
63. Changing Times 1,372,867 Monthly
1729 H St., N.W.
Washington, DC 20006
64. B'NAI B'RITH JEWISH MONTHLY 171,457 Monthly
823 United Nations Plaza
New York, NY 10017
65. QST 161,442 Monthly
225 Main Street
Newington, CT 06111
66. Railroad Model Craftsman 72,315 Monthly
Carsten's Publications, Inc.
P.O. Box 700
Newton, NJ 07860
67. Power Boat 83,224 11 times/yr
15917 Strathern St.
Van Nuys, CA 91406
68. Saturday Evening Post 500,000 6 times/yr
1100 Waterway Blvd.
Indianapolis, IN 46202
69. Successful Farming 575,686 14 times/yr
Locust at 17th
Des Moines, IA 50336
70. Hunting 311,715 Monthly
8490 Sunset Blvd.
Los Angeles, CA 90069
71. Michigan-Out-Of-Doors 101,066 Monthly
2101 Wood St.
Lansing, MI 48912
72. The Rotarian 510,000 Monthly
1560 Sherman Ave.
Evanston, IL 60201
73. Car and Driver 900,691 Monthly
1515 Broadway
New York, NY 10036
74. Organic Gardening 1,188,335 Monthly
33 E. Minor St.
Emmanus, PA 18098
75. Country Music City News 500,000 Monthly
50 Music Square West, 6th Floor
Nashville, TN 37203-3246
76. Bowling 131,351 6 times/yr
5301 South 76th Street
Greendale, WI 53129-0500
77. Motor Trend 738,964 Monthly
8490 Sunset Blvd
Los Angeles, CA 90069
78. Soldiers of Fortune 105,000 Monthly
P.O. Box 693
Boulder, CO 80306
79. W.C. - Cross Stitch 72,851 Bimonthly
306 East Parr Rd
Berne, IN 46711
80. Equus 138,011 Monthly
656 Quince Orchard Rd.
Gaithersburg, MD 20878
81. Our Sunday Visitor 115,000 Weekly
200 Noll Plaza
Huntington, IN 46750
82. W.C.- Home Cooking 68,265 Monthly
306 East Parr Road
Berne, IN 46711
83. Flower and Garden 4,171,000 6 times/yr
700 West 47th. St., Suite 310
Kansas City, MO 64112
84. Full Cry 33,955 Monthly
Gault Publications
P.O. Box 10
Boody, IL 62514
85. American Cage-Bird Mag. 40,000 Monthly
One Glamore Court
Smithtown, NY 11787
86. Prorodeo 26,567 Bi-weekly
101 Prorodeo Dr.
Colorado Springs, CO 80919
87. Football Digest 203,182 10 times/yr
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
88. Guns & Amo 521,638 Monthly
8490 Sunset Blvd.
Los Angeles, CA 90063
89. Modern Photography 650,386 Monthly
825 Seventh Ave.
New York, NY 10019
90. Family Motor Coach Association 98,000 Monthly
8291 Clough Pike
Cincinnati, OH 45244
91. The Highlander 38,000 7 times /yr
P.O. Box 397
Barrington, IL 60011
92. Craft Art Needlework Digest 101,189 Bimonthly
P.O. Box 584
Lake Forest, IL 60045
93. Yankee 2,900,000 Monthly
Yankee Publishing, Inc.
4850 Gaidrew Road
Alpharetta, GA 30201
94. National Speed Sport News 75,000 Weekly
P.O. Box 608
79 Chestnut Street
Ridgewood, NJ 07451-0608
95. National Review 240,000 25 times/yr
150 E. 35 Street
New York, NY 10016
96. Collectors Mart 86,623 6 times/yr
P.O. Box 12830
Wichita, KS 67277
97. Lapidary Journal 35,982 Monthly
P.O. Box 80937
San Diego, CA 92138
98. Easyriders 356,590 Monthly
28210 Dorothy Dr.
Agoura Hills, CA 91301
99. Video Review 450,001 Monthly
902 Broadway
New York, NY 10010
100. Basketball Digest 104,238 8 times/yr
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
101. Winning! Newsletter 100,000 Monthly
5300 City Plex Tower
Jenks, OK 74037-5300
102. Teddy Bear and Friends 60,743 6 times/yr
900 Fredrick Street
Cumberland, MD 21502
103. Women's Circle 49,100 6 times/yr
House of White Birches
306 East Parr Road
Berne, IN 46711
104. Shutterbug 90,000 Monthly
PO Box F
Titusville, FL 32781
105. High Fidelity 300,172 Monthly
825 7th Ave.
New York, NY 10019
106. Skiing 440,370 7 times/yr
1515 Broadway
New York, NY 10036
107. Soundings 105,606 Monthly
33 Pratt St.
Essex, CT 06426
108. Motorcyclist 209,757 Monthly
8490 Sunset Blvd.
Los Angeles, CA 90069
109. Horoscope 104,200 Monthly
245 Park Ave.
New York, NY 10167
110. Practical Homeowner 708,504 9 times/yr
33 E. Minor St.
Emmaus, PA 18048
111. Bassmaster 530,757 Monthly
One Bell Rd.
Montgomery, AL 36117
112. Antique Monthly 66,243 Monthly
P.O. Drw. 2
Tuscaloosa, AL 35402
113. Pipe Smoker 25,000 Monthly
P.O. Box 22085
Chattanooga, TN 37422
114. Banana Republic Trips Mag. 300,000 Monthly
One Harrison St.
San Francisco, CA 94105
115. Camping & RV Magazine 20,000 Monthly
P.O. Box 337
Iola, WI 54945
116. Women's Household 39,200 Quarterly
House of White Birches
306 East Parr Road
Berne, IN 46711
117. Body, Mind & Spirit 152,000 Monthly
P.O. Box 701
Providence, RI 02401
118. Cycle 373,398 Monthly
1515 Broadway
New York, NY 10036
119. Today's Chicago Woman 125,000 Monthly
200-West Superior, #400
Chicago, IL 60610
120. Lottery Player's Magazine 180,127 Monthly
321 New Albany Rd.
Moorestown, NJ 08057
121. Video 407,050 Monthly
460 W. 34th St
New York, NY 10001
122. Archery 113,023 Monthly
319 Barry Ave. Suite 101
Wayzata, MN 55391
123. The Quarter Horse Journal 67,664 Monthly
2701 I-40 East P.O. Box 200
Amarillo, TX 79168
124. W.C. - Country Needlecraft 44,508 Monthly
306 East Parr Rd.
Berne, IN 46711
125. Modern Drummer 78,400 Monthly
870 Pomton Ave.
Cedar Grove, NJ 07009
126. International Travel News 26,109 Monthly
2120 28th St.
Sacramento, CA 95818
127. Worldradio 25,833 Monthly
2120 28th St.
Sacramento, CA 95818
128. Kiwanis 279,249 Monthly
3636 Woodview Trace
Indianapolis, IN 46268
129. Power and Motoryacht 135,319 Monthly
1234 Summer St.
Stamford, CT 06905
130. Modern Electronics 75,241 Monthly
76 N. Broadway
Hicksville, NY 11801
131. Sail 175,212 Monthly
100 First Ave
Charlestown, MA 02129
132. The Lutheran 1,083,181 Monthly
426 S. Fifth Ave.
Minneapolis, MN 55448
133. Americana 325,186 Monthly
29 W. 38th St.
New York, NY 10018
134. The Horse Trader 28,370 Monthly
P.O. Box 728
Middlefield, OH 44062
135. Passenger Train Journal 16,151 Monthly
P.O. Box 6128
Glendale, CA 91205
136. Runner's World 451,512 Monthly
33 E. Minor St.
Emmaus, PA 18049
137. The Log 46,960 Monthly
P.O. Box 89309
San Diego, CA 92318
138. Harvard Magazine 186,677 Monthly
7 Ware St.
Cambridge, MA 02138
139. Horse Illustrated 135,609 Monthly
25025 I-45 North, Suite 390
Spring, TX 77380
140. Trailer Boats 72,501 Monthly
20700 Belshaw Ave.
Carson, CA 90746
141. Skip 35,400 Monthly
P.O. Box 404
Bala Cynwyd, PA 19004
142. Trailblazer 94,572 Monthly
15375 S.E. 30th Place
Bellevue, WA 98007
143. Saltwater Sportsman 128,521 Monthly
186 Lincoln St.
Boston, MA 02111
144. Midwest Outdoors 37,773 Monthly
111 Shore Dr.
Burr Ridge, IL 60521
145. Golf 912,157 Monthly
380 Madison Ave.
New York, NY 10017
146. Southern Outdoors 288,963 Monthly
P.O. Box 17915
Montgomery, AL 36141
147. Cats Magazine 129,332 Monthly
445 Merrimac Dr.
Port Orange, FL 32019
148. The Western Horseman 162.369 Monthly
3850 N. Nevada Ave.
Colorado Springs, CO 80933
149. Guitar World 128,823 Monthly
1115 Broadway
New York, NY 10010
150. Mother Jones 183,864 Monthly
1633 Misson St.
San Francisco, CA 94103
151. Flying Models 27,073 Monthly
Box 700
Newtown, NJ 07860
152. Golf Digest 1,239,100 Monthly
5520 Park Ave.
Trumbull, CT 06611
153. Fishing World 341,215 6 times/yr
700 West 47th St., Suite 310
Kansas City, MO 64112
154. The Christian Herald 142,376 Monthly
40 Overlook Dr.
Chappaqua, NY 10514
155. UCLA Monthly 186,000 Monthly
1633 Westwood Blvd., Ste 110
Los Angeles, CA 90024
156. Video Marketplace 140,000 Monthly
990 Grove St.
Evanston, IL 60201
157. The Owner Builder 66,150 Monthly
1516 Fifth St.
Berkeley, CA 94710
158. Pennsylvania Sportsman 65,490 Monthly
P.O. Box 5196
Harrisburg, PA 17110
159. Woodenboat 103,180 Monthly
P.O. Box 78
Brooklyn, ME 04616
160. The Ensign 54,534 Monthly
P.O. Box 31664
Raleigh, NC 27622
161. Small Boat Journal 57,103 Monthly
Box 400
Bennington, VT 05201
162. Women's Sports and Fitness 300,708 Monthly
809 S. Orlando Ave., Ste H
Winter Park, FL 32789
163. Dirt Bike 131,930 Monthly
10600 Sepulveda Blvd.
Mission Hills, CA 91345
164. True West 32,939 Monthly
P.O. Box 2107
Stillwater, OK 74076
165. Jazz Times 49,237 Monthly
8055 13th St., Suite 301
Silver Springs, MD 20910
166. Tours & Resorts 194,716 Monthly
990 Grove St.
Evanston, IL 60201
167. Hockey Digest 103,506 Monthly
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
168. Canoe 64,060 Monthly
P.O. Box 3146
Kirkland, WA 98083
169. The Nation 79,978 Monthly
72 5th Ave
New York, NY 10011
170. World Tennis 383,059 Monthly
3 Park Ave.
New York, NY 10016
171. The BackStretch 25,380 Monthly
19363 James Couzens Hwy.
Detroit, MI 48235
172. Motor Boating and Sailing 141,463 Monthly
224 W. 57th St.
New York, NY 10019
173. Car Collector/Car Classics 31,318 Monthly
P.O. Box 28571
Atlants, GA 30328
174. Circus 281,842 Monthly
3 West 18th St.
New York, NY 10011
175. National Lampoon 250,002 Monthly
155 Avenue of the Americas
New York, NY 10013
176. Total Health 71,010 Monthly
6001 Topanga Canyon Rd.
Woodland Hills, CA 91367
177. Bestways 161,815 Monthly
P.O. Box 2028
Carson City, NV 89702
178. Writer's Digest 220,196 Monthly
1507 Dana Ave.
Cincinnati,OH 45207
179. Boating 188,057 Monthly
1515 Broadway
New York, NY 10036
180. Horticulture 178,508 Monthly
20 Park Plaza, Suite 1220
Boston, MA 02116
181. New Age 151,730 Monthly
342 Western Ave.
Brighton, MA 02135
182. N.J. Hunting and Fishing 15,000 Monthly
P.O. Box 100
Somerdale, NJ 08083
183. Dog World 64,732 Monthly
29 North Wacker Dr.
Chicago, IL 60606
184. Outdoor America 43,422 Monthly
1701 N. Ft. Meyer Dr.
Arlington, VA 22209
185. Sport Fishing 109,384 Monthly
809 South Orlando Ave.
Winter Park, FL 32789
186. Old West 28,385 Monthly
P.O. Box 2107
Stillwater, OK 74076
187. Treasure 22,679 Monthly
6745 Adobe Rd.
29 Palms, CA 92277
188. Petersen's Photo Magazine 283,010 Monthly
8490 Sunset Blvd.
Los Angeles, CA 90069
189. Fine Woodworking 296,773 Monthly
P.O. Box 355
Newtown, CT 06470
190. Old House Journal 97,948 6 times/yr
69th & Seventh Ave.
Brooklyn, NY 11217
191. Snowmobile 419,478 Monthly
319 Barry Ave.S., Suite 101
Wayzata, MN 55391
192. Lost Treasure 41,423 Monthly
P.O. Box 937
Bixby, OK 74008
193. Cycle News 60,700 Monthly
2201 Cherry Ave.
Long Beach, CA 90806
194. Yachting 136,028 Monthly
1515 Broadway
New York, NY 10036
195. The N.Y. Review of Books 114,234 Monthly
250 E. 57th St.
New York, NY 10107
196. American Film 133,232 Monthly
3. E. 54th St.
New York, NY 10022
197. Pure-Bred Dogs Amer. Kennel 53,950 Monthly
51 Madison Ave.
New York, NY 10010
198. Knitting Digest 25,600 6 times/yr
House of White Birches
306 East Parr Rd.
Berne, IN 46711
199. American Photographer 254,107 Monthly
1515 Broadway
New York, NY 10036
200. Saturday Review 200,000 Monthly
214 Massachusetts Ave. N.E.
Washington, DC 20002
201. Human Events 36,695 Monthly
422 1st St. S.E.
Waashington, DC 20037
202. American Business 104,772 Monthly
1775 Broadway
New York, NY 10019
203. Classic Toy Trains 10,000 Monthly
11027 North Seventh St.
Milwaukee, WI 53233
204. Auto Racing Digest 44,124 Monthly
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
205. Soccer Digest 27,929 Monthly
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
206. High Technology Business 203,678 Monthly
214 Lewis Wharf
Boston, MA 02110
207. The Western Boatman 23,961 Monthly
20700 Belshaw Ave.
Carson, CA 90746
208. Archaeology 105,146 Monthly
15 Park Row
New York, NY 10038
209. Motorcross Action 92,257 Monthly
10600 Sepulveda Blvd.
Mission Hills, CA 91345
210. Threads 125,913 Monthly
P.O. Box 355/63 S. Main St.
Newtown, CT 06470
211. UTNE Reader 67,449 Monthly
2732 West 43rd St.
Minneapolis, MN 55410
212. Yoga Journal 44,819 Monthly
2054 University Ave.
Berkley, CA 94704
213. Practical Horseman 55,752 Monthly
Gum Tree Corner
Unionville, PA 19375
214. Dirt Wheels 88,632 Monthly
10600 Sepulveda Blvd.
Mission Hills, CA 91345
215. Hounds and Hunting 9,697 Monthly
Box 372
Bradford, PA 16701
216. Backpacker 172,111 Monthly
1515 Broadway
New York, NY 10036
217. Bowling Digest 104,159 Monthly
Trump Card Marketing
222 Cedar Lane
Teaneck, NJ 07666
218. Darkroom Photography 70,508 8 times/yr
9021 Melrose Ave.
Los Angeles, CA 90069
219. Miniature Collector 23,602 Quarterly
170 5th Ave.
New York, NY 10010
220. Gun Dog 62,973 Bimonthly
1901 Bell Ave., Suite 4
Des Moines, IA 50315
221. BLUMS FARMERS ALMANAC 100,000 Annually
3301 Healy Dr. S.W.
Winston-Salem, NC 27103
222 The Magazine Antiques 60,578 Monthly
980 Madison Ave.
New York, NY 10021
223. Hispanic Business 107,875 Monthly
360 S. Hope Ave., Suite C.
Santa Barbara, CA 93105
224. Linn's Stamp News 74,082 Weekly
P.O. Box 29
Sidney, OH 45365
225. Sel!ing 100,000 Quarterly
PO Box 570
Clearwater, FL 34617-9862
226. Mustang Monthly Monthly
Dobbs Publishing Group, Inc.
3816 Industry Boulevard
Lakeland, FL 33811
227. Super Ford Monthly
Dobbs Publishing Group, Inc.
3816 Industry Boulevard
Lakeland, FL 33811
228. Corvette Fever Monthly
Dobbs Publishing Group, Inc.
3816 Industry Boulevard
Lakeland, FL 33811
229. Mopar Muscle 6 times/yr
Dobbs Publishing Group, Inc.
3816 Industry Boulevard
Lakeland, FL 33811
DISCLAIMER: The publishing business is a fickle one and magazines come and go rapidly. Please check the list of references against the current year issue of Witer’s Market (available in any library or bookstore).
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