THE COMPLETE STREAMLINED GUIDE TO SELLING INFORMATION BY MAIL

SELLING SPECIAL REPORTS IS THE HOTTEST SELLERS IN MAIL ORDER TO

COME ALONG IN MANY YEARS AND THE BEST PART IS THAT YOU BECOME

YOUR OWN PRIME SOURCE PUBLISHER.

THERE ARE BASICALLY TWO WAYS TO SELL INFORMATION BY MAIL:

1. BY PLACING ADVERTISEMENTS IN MAGAZINES AND

NEWSPAPERS, EITHER CLASSIFIED OR SPACE ADS,

2. BY RENTING MAILING LISTS AND SENDING YOUR SALES LETTER

TO THE NAME ON THE LIST.

HOW AND WHERE TO ADVERTISE:

THERE HAVE BEEN ENTIRE VOLUMES WRITTEN ON MAIL ORDER SELLING. FOR

PRINTED INFORMATION, THE BEST WAY TO LEARN HOW AND WHERE TO

ADVERTISE IS GO TO A NEWSTAND AND CHECK THROUGH ALL THE MAGAZINES

CARRYING LARGE NUMBERS OF CLASSIFIED AND SPACE ADS...MAGAZINES

LIKE POPULAR SCIENCE, FIELD AND STREAM, OUTDOOR LIFE,

ETC...WHEREEVER COMPETITIVE ADVERTISING APPEARS ON A REGULAR

BASIS, THAT'S WHERE YOUR BEST ADVERTISING WILL BE. THE NEXT STEP

IS TO WRITE TO THE MAGAZINES (THERE WILL BE AN ADDRESS IN THE AD

COLUMNS) AND ASK FOR THEIR CLASSIFIED & DISPLAY ADS RATE CARDS.

THESE CARDS GIVE YOU ALL THE INFORMATION YOU NEED TO PLACE AN AD.

IF YOU NEED ADDITIONAL HELP, YOU CAN CALL THEM AND MOST WILL

PROVIDE COUNSEL ON HOW TO PLACE YOUR AD, WHETHER IT BE CLASSIFIED

OR DISPLAY.

HOW TO WRITE YOUR ADVERTISEMENT:

DETERMINE WHAT TYPE OF INFORMATION YOU INTEND TO SELL BY MAIL.

eXAMPLE : FINANCIAL INFORMATION. THEN GO TO THE NEWSTAND AGAIN

AND BUY EVERY MAGAZINE CARRYING AND SELLING FINANCIAL

INFORMATION. WRITE AWAY TO THE ADVERTISERS FOR INFORMATION. MOST

WILL RUN ADS INVITING YOU TO WRITE IN FOR " FREE DETAILS". ONCE

YOU BEGIN TO GET AN INFLUX OF MATERIAL, YOU CAREFULLY FILE IT

AWAY TO USE AS A MODEL FOR DEVELOPING SALES MATERIAL FOR YOUR OWN

OFFER.

YES, MAIL ORDER IS THIS SIMPLE!

IT IS POSSIBLE TO GET FREE ADVERTISING IF YOUR PRODUCT HAS A

UNIQUE APPEAL OF INTEREST TO THE EDITOR. WAYS OF OBTAINING FREE

ADVERTISING ARE DETAILED IN THE SPECIAL REPORT IN YOUR

COLLECTION. ALL YOU NEED TO GET STARTED IS TO RUN PERHAPS A SMALL

CLASSIFIED AD SELLING ONE OR ALL OF YOUR REPORTS IN YOUR

POSSESSIONS. IF YOU WISH TO GO THE ROUTE OF DIRECT MAIL, YOU CAN

OBTAIN MAILING LISTS THROUGH SOME OF THE ADVERTISERS IN THE

NEWSTAND MAGAZINES. CHECK THE CLASSIFIED FOR "MAILING LISTS".

LATER ON, YOU WILL WANT TO DEVELOP YOUR OWN OFFERS TO MARKET BY

MAIL.

GOOD LUCK AND BET WISHES!

THE SELLING SECRETS OF MILLION DOLLAR SALES LETTERS

Regardless of what you're trying to sell, you really can't sell

it without "talking" with your prospective buyer. And in

attempting to sell anything by mail, the sales letter you send

out is when and how you talk to your prospect.

All winning sales letters "talk" to the prpspect by creating an

image in the mind of the reader. They "set the scence" by

appealing to a desire or need; and then thet flow smoothly into

the "visionary" part of the sales pitch by describing in detail

how wonderful life will be and, how "good" the prospect is going

to feel after he's purchased your product. This is the"body or

guts" of a sales letter.

Overall, a winning sales letter follows a time-tested and proven

formula: 1) Get his attention 2) Get him interested in what you

can do for him 3) Make him desire the benefits of your product so

badly his mouth begins to water 4) Demand action from him-tell

him to send for whatever it is you're selling without delay- any

procrastination on his part might cause him to lose out. This is

called the " AIDA' formula and it works.

Sales letters that pull in the most sales are almost always two

pages with 1 1/2 spaces between lines. For really big ticket

items, they'll run at least four pages- on an 11 by 17 inch sheet

of paper folded in half. If your sales letter is only two pages

in length, there's nothing wrong with running it on the front and

back of one sheet of 8 1/2 x 11 paper. However, your sales letter

should always be letterhead paper- your letterhead printed, and

including your logo and business motto if you have one.

Regardless of the length of your sales letter, it should do one

thing, and that's sell, and sell hard! If you intend to close the

sale, you've got to do it with your sales letter. You should

never be "wishy-washy" with your sales letter and expect to close

the sale with a color brochure or circular. You do the actual

selling and the closing of that sale with your sales letter- any

brochure or circular you send along with it will just reinforce

what you say in the sales letter.

Ther's been a great deal of discussion in the past few years

regarding just how long a sales letter should be. A lot of people

are asking: Will people really take the time to read a long sales

letter. The answer is a simple and time-tested yes indeed!

Surveys and tests over the years emphatically proven that longer

sales letter pull even better than the shorter ones, so don't

worry about the length of your sales letter- just make sure that

it sells your product for you!

The "inside secret" is to make your sales letter so interesting,

and "visionary" with the benefits you're offering to the reader,

and he can't resist reading it all the way through. You break up

the "work" of reading by using short, punchy sentences,

underlining important points you're trying to make, with the use

of subheadlines, indentations and even the use of a second color.

Relative to the brochure or circulars you may want to include

with your sales letter reinforce the sale- providing the

materials you're enclosing are the best quality, they will

generally reinforce the sale for you. But, if they are of poor

quality, look cheap and don't complement thing, it will

definitely classify you as an independent home-worker if you

hand-stamp you name/address on these brochures or advertising

circulars.

Whenever possible, and so long as you have really good brochures

to send out, have your printer run them thru his press and print

your name/address- even your telephone number and company logo-

on them before you send them out. The thing is, you want your

prospect to think of you as his supplier- the company- and not

just another mail order operator. Sure, you can get by with less

expense but you'll end up with a fewer orders and in the end,

less profits.

Another thing that's been bandied about and discussed from every

direction for years is whether to use a post office box number of

your street address. Generally, it's best to include both your

post office box number, AND, your street address of your sales

letter. This kind of open display of your honesty will give you

credibility and dispell the thought of you being just another

"fly-by-night" mail order company in the mind of the prospect.

Above all else, you've got to include some sort of ordering

coupon. This coupon has to be simple and easy for the prospect to

fill out and return to you as you can possibly make it. A great

many sales are lost because this order coupon is just to

complicated for the would-be buyer to follow. Don't get fancy!

Keep it simple, and you'll find you prospects responding with

glee.

Should you or shouldn't you include a self-addressed reply

envelope? There are a lot of variables as well as pro's and con's

to this question, but overall, when you send out a "winning"

sales letter to a good mailing list, a return reply envelope will

increase your response tremendously.

Tests of the late seem to indicate that it isn't that big of a

deal or difference in responses relative to whether you or don't

pre-stamp the return envelope. Again, the decision here will rest

primarily on the product you're selling and the mailing list

you're using. Our recommendation is that you experiment- try it

boh ways- with different mailings, and decide for yourslf from

SUPER PROFITABLE NEW TECHNIQUES FOR SELLING BOOKS BY MAIL

The total number of books sold by small, part-time mail order

entrepreneurs is growing each year. Total sales each year for the

past five years have increased by almost 30-percent over the

previous year's sales.

Two "new angles" have greatly contributed to this phenomenal

growth in total sales.

One is the practice of offering a wide selection of books via

"mini-catalogs" The other "angle" is the practice of sending

these "min-catalogs" to prospective buyers as "inserts" in

printed materials the prospect has already ordered.

Mini-catalogs are usually printed on 8 1/2 x 11 sheets of

paper, then folded in half along the length, and simply slipped

inside the covers of a magazine or the folds of a newspaper.

Often-times, a mini-catalog is folded and sent out as a

self-mailer. Both of these methods of obtaining circulation are

very profitable.

A book-selling "mini-catalog" is made up of a "full-page

commercial" on the front page. This is your main sales thrust, or

primary attempt to sell a "featured" book with ease of your

mailings. The second, third, and half of the last page of the

min-catalog should be two columns of listings of other books you

have to offer.

Each listing should consist of the title of the book offered,

followed by a short description of either the book itself, or how

the book can benefit the buyer. This is then followed by the

catalog number of the book, and the price.

The bottom half of the page of your min-catalog should be

devoted to your customer order coupon. The "mini-catalog" should

be typeset, and printed on a different color of paper for each

mailing. Recent sales results indicate that the better quality

paper your mini-catalog is printed on, the more sales it brings

in for you.

Two major publishers who are currently supplying ready-made

catalogs for your use in generating business are;

PREMIER PUBLISHERS of Forth Worth, TX, and WILSHIRE BOOKS of N.

Hollywood, Ca.

Write to them on your letterhead, and ask for samples of their

promotional material.

Once you've got a mini-catalog with which to advertise your

books, you must bring all your efforts to bear on the problem of

obtaining maximum circulation of your mini-catalog among the

prospective book buyers.

The easiest and least expensive method is as follows: Check at

your newspaper offices for a listing of all their distributors

and/or route carriers. Contact these people and ask them to give

you a price they would charge to include one of your

mini-catalogs with each paper they sell or deliver. Determine how

many "min-catalogs" you'll need for this kind of distributors,

have that number of min-catalogs printed, hand them out to your

contracted distributors and newspaper carriers; then sit back and

prepare to fill book orders. It's simple and easy, but best of

all it really results in big profits for your book-selling

business!

Another simple method would be to line up students from

different junior high schools in your area, and pay them each $10

per thousand to deliver your min-catalogs door-to-door. If you

have junior high school age children, this could be the easiest

and least expensive method of distribution for you.

Major cities also have professional distributing services which

deliver advertising material to the residents. Check your local

phone directory for their names and addresses.

The orders which you develop through the local distribution

method can be filled by mail.

To expand your market beyond the local area, you need to

solicit the business by mail. Several excellent books are

available on developing sales by mail. A few are listed here.

Order from the distributor who supplied this report to you.

#366 FORTUNES WITH BOOKS MANUAL, BY LEE HOWARD...$7.95

#360 FREE ADVERTISING FOR MAIL ORDER DEALERS....$10.00

#365 &50,000 A YEAR FROM MAIL ORDER ADS.........$10.00

THE END OF THIS REPORT

Best Selling Home Plan

At this very moment, home is not just a place to live or a shelter from a harsh weather. Home also reflects the personality of the people living there. Nevertheless, home is now become an investment that a person can have. Lots of people invest their money in the form of their own home. And they invest a huge amount of money in it.

Before we come to how to sell you home plan, let we talk about the home plan itself. Home plan is what people need to build their home. Home plan can seem as a complicated thing because you have to consider a lot of factors and try to sort them one-by-one and listing which things that need to be put into your home plan. You have a lot of things that you want them to be as a part of your home plan. However, you have to be very careful in selecting the right composition of your home plan to be a very lovely home.

You can also try to list the pluses or minuses of your old home and you can also ask some friends’ suggestion to make a perfect and beautiful home plan. Make a home plan that is attracted to the homebuyers. Put something different that you think has never been made into your home plan such as an energy-wise design. You also have to consider the size of the house, are it going to be a one story or two story home, how many rooms are there, how many bathrooms, etc. After that, you can start to calculate the estimate price of your home, but this can be done later.

Besides that, you also have to consider the home’s location that you plan to build your home. Create a home that "fits in" with its surrounding environment. Never make a home plan that does not suitable for the surroundings environment; it would make the homebuyers hesitate to buy your home plan.

Nowadays, it can be easier to make a home plan because there is lots of tools that making a home plan as an easy task. On the Internet, we can also find lots of interesting home plans and get some ideas from there and know which kind of house that most people want to have as their home plan. You can also put your home plans there. This is the easiest and the fastest way to sell your home plan.

As we see now, some people invest their money to their home. Another people will give away much money just to have the right home plan that suits him or her desire. Now it is your turn to be a home planners and make the very best purchase from your home plans.

How to Make Money Buying and Selling used Cars

Today, with the average consumer now spending up to $26,400+ for a new car,

consumers realize the importance on investing in lower priced used cars.

With millions of buyers entering the used vehicle market every year, a

wealth of opportunities exist for anyone looking for extra income, or a new

and lucrative full-time career. They key to making a lot of money in this

business is to buy low, and sell at a huge profit. This report will show

you how to get started down the road to riches as a used car dealers.

Operating your own used car business

The goal of many people is just to make a little extra income. If you

consider $1,000 to $3,000 or more for a single sale in one month to be

"extra income" you could easily make that in your spare time without much

effort.

On the other hand, you may be one of those people who want to be their own

boss. While it's true that the risks are often greater than if you just

worked for someone else, it's just as true that risks and rewards go hand

in hand. If you're willing to take the plunge, the potential returns are

also greater. If you have a bit of the adventuresome spirit and some

confidence in your own skills and abilities, operating your own used car

business may be the ideal way for you to make big, big money!

Advantages of owning your own business

The opportunity to express your own ideas and do things exactly as you want

are among the primary advantages of operating your own business. The

challenge and excitement of running your own operation also ranks high on

the list. Another big advantage is that you will receive all the profits

generated by your time and efforts. The potential exists to develop a

part-time business into a full-time career that produces an income you

never thought possible.

Skills and abilities needed

The same type of personal skills that are necessary to successfully work

for someone else are also required to be successful in working for

yourself. Personal skills involve being conscientious, dedicated,

determined and persistent. Good human relation skills are also important.

There is also another type of skill that is necessary: It involves the

ability to manage and organize your activities and possibly those of others

if you hire salespeople to work for you. This skill should be taken very

seriously because it organizational ability that can make the difference

between huge success and total failure.

Finally, you will need technical skills. These are the skills that include

the knowledge to perform activities involved in the used car business. It

is this combination of technical, personal and management skills that will

make your operation successful.

Getting your used car business established

Whether you are operating your business on a part-time or full-time basis,

people will expect you to provide the type of service any consumer expects.

They will also associate the type of service they can expect with the

image you create for your business. This image will be the impression you

make on others.

For example: Will people perceive you as handling high-medium, or

low-priced vehicles? Will your used cars appeal mostly to the rich, the

poor, or the middle class? Do you sell something for everyone or do you

specialize? (Just pick-ups, just vans, etc.)

Any positive image is fine as long as you are consistent in everything yu

do within the scope of that image. The image you create will largely set

the tone for all your business activities, including selection of a

business location, types of vehicles handled, prices charged, etc.

Selecting a location

If you are going to buy one or two cars at a time for resale on a part-time

basis, then working right from your home shouldn't pose a problem for you.

However, if you intend to eventually have a large, full-time business

operation, the most important ingredient in your success or failure could

be your location. What constitutes a good location varies with the type of

business. But in the used car business it means being highly visible in a

high traffic area, and being situated so that driving customers can get to

you. In many cases, the location yo consider ideal may not be available,

or if it is, the cost may not be practical. In that event, you will simply

have to select the next best location you can find and that is affordable.

Then you will have to male a strong advertising and promotion work to make

customers aware of who you are, and what you are selling, and where they

can find you.

Whether you select a location at your home or in a business district, you

must make certain you are operating within city and county zoning

ordinances. Zoning ordinances are regulations specifying what each parcel

of land within a community can be used for. In the location you decide on

is not zoned for the type of business you want to start, you can appeal to

the zoning commission to obtain a "zoning variance." If approved, you

will be allowed to use the property for your business.

How to locate used car supplies

To get started in the "Buy low, Sell for Huge Profits" used car business,

you will have to locate suppliers. In some cases you will be able to buy

directly from individual car owners. At other times, you will go to

independent auction houses or attend U.S. Government Auction Sales where

you can often purchase vehicles for pennies on the dollar.

An independent auction offers vehicles of owners who want auctioneers to sell

by getting buyers who are at the auction house to bid against one another. Generally, there is a minimum bid set. The person who offers

the highest bid over the minimum set has the winning bid. The seller,

however, also has the right to sell the vehicle below the minimum bid if he

chooses. Incredible bargains can be found at independent auction houses.

Independent auction house sales take place throughout the U.S.A., many on a

weekly schedule. For additional information on auction house locations

refer to your telephone directory under "Auctions" or "Car Auctions," write

to:

National Auto Research

P.O. Box 758

Gainsville, GA 30503

(404) 532-4111

(800) 554-1026 (Except Georgia)

N.A.D.A. Used Car Guide Co.

8400 Westpark Drive

McLean, VA 22102-9985

(703) 821-7193

(800) 544-6232

(800) 523-3110 (in Virginia)

U.S. Government Auctions

A wide variety of personal property either no longer needed, or seized by

the Federal Government is periodically placed on public sale.

The Department of Defense and the General Services Administration are the

principle government sales outlets for surplus property. As items become

available for public sale. catalogs and other types of announcements are

distributed to people who have expressed an interest in bidding on the

types of property being offered.

Sales generally are on a competitive bid basis, with the property being sold

to the highest bidder. Among the many thousands of items sold are

automobiles and other vehicles of every imaginable make and model. In

fact, tens of thousands of vehicles are sold by the government at public

auctions throughout the country every year.

How can there be so many vehicles for sale? Because the government is so

huge that it's difficult to even comprehend just how much property is

amassed for resale. In fact, the government seizes, confiscates and

forecloses on property that results in many millions of pieces of property

every year, and that number continues to grow.

Incredibly, the government isn't a private business that is interested in

making a profit on the items it sells. The government is mostly interested

in eliminating enormous stockpiles of seized and surplus vehicles and other

properties. As a result, many thousands of vehicles are offered to the

public through government auctions at a fraction of their actual value.

This is where you can buy just about any modelof vehicle you want at

super-huge savings and make gigantic resale profits.

How to Get on the Government's Vehicle Auction Mailing List

Both the Government Services Administration (GSA) and the Department of

Defense maintain mailing lists on persons interested in seized and surplus

property sales. People on these lists are sent catalogs and other sales

announcements in advance of sales and give the opportunity to inspect the

vehicles and submit bids.

Each GSA regional office maintains a mailing list for sales of property

located in the geographical area it serves. For general information about

sales conducted by GSA, or to be placed on the mailing list, write to any

of the following addresses.

The Department of Defense maintains a centralized mailing list for the

sales of its property located in the United States. The Defense Surplus

Bidders Control Office, Defense Logistics Service Center, Battle Creek,

Michigan 49016 maintains this list.

GSA Customer Service Bureaus

National Capital region

GSA Customer Service Bureau

7th and D Streets, SW

Washington, DC 20407

Serves: District of Columbia, nearby Maryland, Virginia.

Region 1

GSA Customer Service Bureau

Post Office & Courthouse

Boston, MA 02109

Serves: Connecticut, Maine, Massachusetts, New Hampshire, RHode Island,

Vermont.

Region 2

GSA Customer Service Bureau

26 Federal Plaza

New York, NY 10278

Serves: Ne Jersey, New York, Puerto Rico, Virgin Islands

Region 3

GSA Customer Service Bureau

Ninth and Markt Streets

Philadelphia, PA 19107

Serves: Delaware, Pennsylvania, Maryland, Virginia, West Virginia

Region 4

GSA Customer Service Bureau

75 Spring St., SW

Atlanta, GA 30303

Serves: Alabama, Florida, Georgia, Kentucky, Mississippi, North Carolina,

South Carolina, Tennessee

Region 5

GSA Customer Service Bureau

230 S. Dearborn St.

Chicago, IL 60604

Serves: Illinois, Michigan, Minnesota, Ohio, Wisconsin

Region 6

GSA Customer Service Bureau

1500 E. Bannister Road

Kansas City, MO 64131

Serves: Iowa, Kansas, Missouri, Nebraska

Region 7

GSA Customer Service Bureau

819 Taylor Street

Forth Worth, TX 76102

Serves: Arkansas, Louisiana, New Mexico, Oklahoma, Texas

Region 8

GSA Customer Service Bureau

Bldg. 42-Denver Federal Center

Denver, CO 80225

Serves: Colorado, Montana, North Dakota, South Dakota, Utah, Wyoming

Region 9

GSA Customer Service Bureau

525 Market Street

San Francisco, CA 94105

Serves: Samoa, Arizona, California, Guam, Hawaii, Nevada

Region 10

GSA Customer Services Bureau

Auburn, WA 98002

Serves: Alaska, Idaho, Oregon, Washington

How to Determine the Value of Used Vehicles

Whether you attend and auction or purchase a vehicle outright from a seller,

you must know what it is worth. The best way to determine a vehicle's

average market- trade-in or wholesale value, average loan or average retail

value is to subscribe to N.A.D.A. Official Used Car Guide, published

monthly by the National Automobile Dealer's Used Car Guide Co., 8400

Westpark Drive, McLean, VA 22102-9985. Write for current subscription

rates.

N.A.D.A. also publishes guides as follows: Official Older Used Car Guide

... Official Used Car Trade-In Guide ... Official Title & Registration Book

... Official Recreation Vehicle Guide ... Official

Motorcycle/Snowmobile/ATV Personal Watercraft Appraisal Guide ... Smaller

Boat Appraisal Guide ... Official Larger Boat Appraisal Guide ... Official

Mobile Home Appraisal Guide and Mobile Home Appraisal System.

A weekly used car market guide is also available from: National Auto

Research, P.O. Box 758, Gainsville, GA 30503. Write for current

subscription rates.

Regional Classifications

The average values listed in the N.A.D.A. Official Used Car Guide are based

upon reports of actual transactions by dealers and auction houses

throughout each area for which a guide is published. A used car guide-book

normally includes (1) Domestic Cars (2) Imported Cars and (3) Trucks.

Manufacturer's names are listed alphabetically.

Securing Licenses and Permits

City, county, state and/or federal licenses or permits are often required

before entering a particular business or service operation. Often these

are issued solely as a fund-raising measure, and therefore, are easy to

obtain by submitting a fee.

On the other hand, licensing is also used as a method of regulating the

competency of those entering a particular field and to protect the public

from shady operators. In some cases an exam is administered, and moral and

financial requirements may need to be met as well.

In the used-car business, most states require that you obtain a dealer's

license if you are buying and selling vehicles for the purpose of making a

profit. However, you are not required to apply for a license if you only

make an isolated or occasional sale. You are not considered to be in the

business of selling motor vehicles in that event. "Isolated or occasional

sales" in many states means the sale, purchase, or lease of not more than

five motor vehicles in a 12-month period.

Once you began to sell more vehicles for profit that is allowed by your

state law on an annual basis, you should apply for a Dealer's License by

contacting your state department of public safety of department of motor

vehicle.

Check with your attorney or other city officials to determine what licenses

and permits are needed. Simply start up a business without having the

proper authorizations can result in severe penalties, and you could be

forced to discontinue operations.

Many states and some cities and counties require that sales taxes be

collected. The state sales tax permit is available from the State

Department of Revenue. City and county permits are available from the tax

department in those jurisdictions.

Even though a certain amount of "red-tape" must be tolerated to obtain some

licenses and permits, this is usually a one-time occurrence. Then, it's

just a matter of submitting an annual renewal fee.

-30-

Make Money Selling Antiques on Ebay

It’s been said that antiques and collectibles are some of the hardest items to start selling on Ebay. It’s also known that these items have potential to become the biggest sales. So what should an Ebay newcomer know before they list their first antique or collectible for auction?

First, the market for antiques and collectibles is a slow moving market. If you need to turn a fast profit, you would do better with seasonal, general, or limited lifetime items. Ebay is a wonderful marketplace for antiques and collectibles, but these items aren’t usually fast sellers. This is because there is such a limited supply of rare items, coupled with the fact that demand is also limited to people who both want and can afford the items. As you can see, you should prepare for certain antiques and collectibles to be with you for a long time before the right buyer comes along.

Another obstacle for new Ebayers is the high buy-in cost of an antique business. This merchandise doesn’t come cheap. Furthermore, finding a great deal on a rare item has a lot to do with luck and connections. Merely wanting to be an antique dealer isn’t enough. You need to have a passion for, and strong knowledge of, your merchandise. To offset the high cost and limited sales potential of antiques and collectibles, use a variety of sales channels. Listing on Ebay is a good decision, but Ebay alone might not clear out your inventory. Look for online and offline auctions dedicated to antiques. Get to know your local dealers. They are often a good source of information.

If you do have expert knowledge of your items, make sure buyers know. They will be more likely to buy from you if they know you’re experienced. They want to know that they are getting an item of value, not a cheap (or expensive) imitation. By demonstrating your knowledge of antiques and collectibles, you are reassuring buyers that their money will fetch them something rare and wonderful. Buyers will also be more likely to spread your name and bring repeat business if you treat them well. Be known for your outstanding customer service as well as your high quality items.

Finally, stick to brands and trends that have lasting value. Certain brands are known for their rarity or their resilient workmanship and beauty. These will always be in demand. As for market trends, watch out for hot fads that are here today and gone tomorrow. If you know enough about your product to capitalize on a buying frenzy, go for it. Just be aware of the risk you’re taking. You could end up with an inventory full of merchandise whose proverbial ship has sailed. A safer bet is to ignore the rises and falls of the market and focus instead on items that will always be wanted.

Ebay is famous for its antiques and collectibles, and for good reason. This nontraditional marketplace with its enormous global following is the perfect setting in which to list hard to find items. And sellers who deal in antiques are some of the most satisfied merchants on Ebay. Often, they get to buy and sell items that they are fond of, which makes their online auctioning seem more like play than work. Each transaction does take some effort, but the rewards are worth it.

Pros and Cons of Selling on eBay

Are you interested in becoming an eBay seller? If you are, you are definitely not alone, as eBay has become a relatively quick and easy way to make money online. Each day, a large number of individuals use eBay to make extra money from home and a few lucky ones are even able to make enough money to support themselves or their families. Before you jump on the eBay selling bandwagon, you are advised to take a few minutes and examine the pros and cons of selling on eBay.

One of the many pros, or plus sides, to selling on eBay is the fact that is it is relatively easy to do. Once you create an eBay account, you can start listing items that you have in your possession for sale right away. When doing so, it is also easy to do. eBay has a step-by-step process for listing items for sale, in traditional auction formats or buy it now formats. In fact, eBay also has a program that lets you compile your auctions, with pictures and descriptions, when you aren’t even connected to the internet. As soon as you connect to the internet, you can begin to upload your listings and have them start right away.

Another one of the many pros to selling on eBay is that just about anyone can do it. You don’t have to have big fancy, expensive items to sell on eBay. In fact, a large number of those selling on eBay are just selling items that are taking up space in their homes; items they don’t want anymore. If you are interesting in becoming an eBay seller, but you aren’t sure as to how much you can depend on eBay for income, you may want to think about testing the waters. You can do this by listing the items have you have around your home for sale. Items that tend to sell relatively well are lots, or groups, of toys and infant clothing.

While there are a number of pros, or plus sides, to selling on eBay, there are also a number of cons, or downsides, to doing so as well. One of the biggest cons or downsides to selling on eBay is the competition. As it was previously mentioned, a large number of internet users have started using eBay to make extra money or even make a living. This is what leads to multiple auction listings for the exact same items. While this is nice for the eBay buyers, it can hurt you as a seller. When the supplier is higher than the demand, you may not make as much money off of your items as you had originally hoped to, if they even sell at all.

Another downside to selling on eBay is the fees associated with doing so. In recent years, eBay has redone their fee structure, often to raise their fees. Although these fees are still considered relatively low, they could put a damper on your profits, which alone are sometimes hard to come by. Of course, there are ways that you can the most out of eBay fees. For instance, if you have a “hot seller,” you could start your auction out at a low price, as the fees are less for doing so; however, you are taking a gamble, as you never have any guarantees as for how much your items will sell for. Perhaps, the unknown is one of the biggest downsides to selling on eBay; you never really know if you are going to make money or even if you will end up losing money.

As you likely already know, the decision as to whether or not you want to become an eBay seller is yours to make, but, when making your decision, you are advised to keep the above mentioned points in mind. With a relatively equal amount of pros and cons, you may be wondering what your best option is. For more accurate information, you may want to think about testing the eBay seller waters, as you are able to sell whenever you want, with no minimum auction requirements.

Selling General Goods on Ebay

General goods are products that we use every day. Selling these items on Ebay might not sound as exciting as selling collectibles or antiques, but it is possible to make a good, constant income from selling general goods. Tools, bulk consumables, and hobby supplies are examples of items which are always “in season”. Someone will need them year-round. This makes general goods a steady market for Ebay sellers.

This is not to say that the market for such items never fluctuates; it does. But the rises and falls happen over much longer periods of time and tend to be less dramatic. One pitfall for sellers of general goods is market saturation. If someone is browsing Ebay and notices that bulk yarn is fetching a decent price, they will be tempted to list yarn of their own. Others will follow suit, and soon the bottom will fall out of the yarn market. This will happen over time rather than overnight. Still, it can be frustration to lose revenue due to market saturation. If you decide to sell general goods on Ebay, do frequent searches for items similar to those you’re selling. If you see too many, start listing different goods until some of the competition is gone. You don’t want to have to sell off your inventory at a loss.

One good way to undercut competitors’ prices is selling used or refurbished items. You can often get these products for low prices, then sell them for a profit on Ebay. As long as the items are in top condition, buyers will appreciate the lower listing price and buy the items from you rather than a higher-priced listing. Quality and honesty are key when dealing with used items. List all flaws in the item’s description, and document spots, tears, or scratches with photos. The last thing you want to is send a worn item to a buyer who was expecting something pristine and perfect. Be forthcoming about item quality, or risk negative feedback and a bad reputation.

Of all the types of items that can be sold on Ebay, general goods and consumables behave the most like traditional business goods. This market allows sellers to put old fashioned virtues to work. Effort, frugality, and excellent customer service will have a huge impact on a merchant’s success. The huge sales are more elusive in this market, but general goods and consumables make for a slow and steady income that is quite dependable.

Be realistic with your goals. There are true stories about sellers who made instant fortunes on Ebay. But for every overnight success, there are thousands who have to use hard work and common sense to make ends meet. Aim for a solid supplemental income, then slowly expand your business until it can be your sole endeavor. And diversify, diversify, diversify! You don’t want to depend on one item, or even a few items, to generate your income. The market can and will change, and not always in your favor. Instead, offer many different types of general goods so that one slow market won’t affect your overall income.

General goods and consumables will always have a place on Ebay. Set up an Ebay store or make frequent auction listings to showcase the diversity of your inventory. Once you’ve built up a reputation for having what everyone needs, when they need it, at a fair price, you will have a bright future as a seller of general goods.

More Quick Tips for Selling on Ebay

If you’ve been a buyer or seller on Ebay, you have probably noticed that the winning auctions share some similar traits: they are easy to read, they have photos of the items being sold, and they accept a variety of payment methods. To increases the success of your own auctions, take those tips to heart and use them in your own listings. In addition to those simple rules, here are a few other pointers to help you make the most of your Ebay sales.

Some experts recommend starting every bid at $1.00. This makes sense, when you think about it. Buyers will want to cash in on a good deal, so they’ll be tempted to bid on a product that costs so little. In fact, if your listing is eye-catching, you will likely have several bidders on dollar items. This strategy helps ensure that bidders will buy your item the first time it’s listed, which saves you money on listing fees as well.

Speaking of listing, be sure to give your items enough time on the auction block. Listing an item for three days probably isn’t sufficient. The longer an item is listed, the better the chance that someone will see it and bid on it. Try for seven or even ten days for most items. And keep in mind that most bids take place in the final hours of the listing as buyers who have been watching the item scramble to place the winning bid. Don’t be disheartened if your item doesn’t get bids until its last day. It’s just the nature of the marketplace.

PayPal is the preferred payment method on Ebay, and you’ll have noticed that the top sellers accept it. On top of PayPal, accept other methods of payment such as personal checks and money orders. That way, more people will have the chance to buy your items. You don’t want to lose out on a sale just because someone didn’t have access to a certain payment method at the time. Make transactions easier on your buyers by being flexible about methods of payment.

Shipping is another factor that’s important to Ebay buyers. Most of us have, at some point, placed a winning bid on an inexpensive item only to find that we were getting gouged on the shipping costs. Overcharging on shipping will do nothing for your reputation. Instead, charge at or only slightly above the rate you’re actually paying to ship the goods. Ebay has a nice shipping calculator that buyers can use to see how much their shipping will cost, by zip code. Incorporating this tool makes you seem like an honest merchant and also helps prevent any unpleasant shipping surprises for the buyer.

After your product has been sold, jump right in and get it shipped. Shipping speed is very important to buyers. Nobody wants to still be waiting for their Ebay items weeks after the auction has ended. Slow shipping can lead to negative feedback and complaints, which can, in turn, lead to decreased sales. Be prompt about your shipping. A reputation as a fast, accurate shipper is an asset for Ebay sellers. If you do anticipate a shipping delay, let the customer know as soon as possible. Most buyers will be understanding if you just keep them informed.

These tips from the pros will go a long way toward increasing your sales on Ebay. Put them into play and you’ll soon reap the rewards of a studious seller – more bids.

The Best Selling Items on Ebay

It’s an EBay seller’s most frequently asked question: What should I sell? If you’ve got a hobby you’re passionate about, this question is a no brainer. But if you’re not sure which items to list, take a look at the characteristics of Ebay’s best selling items: collectibles, limited lifetime goods, and seasonal items.

Limited lifetime goods are products that are meant to be used, not put on a shelf and saved. Because of rapid changes in technology or fashion, these items will probably become obsolete before they lose functionality. They won’t last forever, but they can be put to good use in the meantime. These goods typically include electronics, clothing, and the latest and greatest installment of anything in a rapidly evolving market. Current promotional posters and products from popular movies and television shows also fall under this category.

To make the most money by selling limited lifetime goods on Ebay, you have to act fast. Pre-released electronics and game titles are among Ebay’s hottest sellers ever. Timing is important with these products; sell them before the competition does, but after there is a definite demand. This window of opportunity can be very slim, so watch the market carefully. End-of-cycle merchandise can be bought at low prices, but make sure there’s still enough demand to justify such a purchase.

Seasonal items include holiday decorations and cold- or hot-weather clothing. The key to making money with these items is to list them before the competition does. Start a month or two ahead of time and write a convincing auction title and item description that will convince shoppers to buy early – from you.

Antiques and collectibles are a challenging market to break into due to the limit of both supply and demand. You might find a rare item that only a handful of people are interested in. Even then, one of those people would have to have enough expendable income to purchase the item. That can be difficult to coordinate, so allow yourself plenty of time to make a sale. Use other avenues of sale, too; Ebay might not be enough to move some items.

The key to making a good living selling antiques and collectibles on Ebay is to know your market. Buyers will be more likely to purchase from someone with expert knowledge. Customer service is also paramount. Remember, these high-ticket sales depend on quality over quantity. Buyers will not part with their cash if the seller ignores their questions or acts rudely. Cultivate a strong, well-deserved reputation for excellent service.

The best selling items on Ebay tend to fall into one of the three categories mentioned above. Sellers who pay attention to the fluctuations of the market, who time things right, and who don’t hesitate to snatch up a good deal for later resale, will likely find great success with their auctions.

Making Money from Selling Advertising Space

If you would observe the company that delivers the daily paper to your doorstep for a business case study, you will come to learn that the newspaper publisher hires reporters, writers and other important staff to create the contents and deliver the papers to their readers.

In addition to the above mention, the publisher has to invest regularly in heavy duty machineries and tons of papers in printing tons of newspapers on a daily basis.

And in order to ensure that the newspapers are delivered on time, the publisher appoints agents at every part of the covered territory.

So, how does the newspaper company make money? It is obvious that selling a copy of the papers at less than a dollar would not even be able to even fund the operations.

The answer? Selling advertising spaces! You have definitely seen lots of advertisements in the newspaper. The publisher simply sells advertising space in the papers to advertisers who want to leverage their advertising efforts on the paper’s high readership.

On the same analogy, you can make money the exact way from your newsletter: simply by selling advertising space to prospective advertisers!

If your mailing list size exceeds 1,000 (5,000 is recommended) subscribers and beyond, you can start selling advertising space for say, $10.00 per sponsor ad.

In this manner, you turn every issue you send out to your subscribers into a profit-pulling device. And since there is virtually no end to the stream of advertisers as products, services and businesses are cropping every single day in every industry imaginable, so are your money making opportunities.

[Insert Your Resource Box Here]